THE BLUE SHELF
Why only focus on a green agenda, when 71% of the world is blue?
The Blue shelf symbolizes the start of IKEA´s blue agenda and the first splash against a world, they want to help build and decorate.
We do this by making IKEA an advocate and lobbyist for a simple tax on the production of new plastics, which makes recycled plastic more profitable than the alternative.
The Blue shelf symbolizes the start of IKEA´s blue agenda and the first splash against a world, they want to help build and decorate.
We do this by making IKEA an advocate and lobbyist for a simple tax on the production of new plastics, which makes recycled plastic more profitable than the alternative.
